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WMF upgrades commercial coffee machines with real-time services

Real-time analysis of machine data enables very different digital innovations. For our customer WMF we have expanded the company’s product range with data-driven applications that significantly facilitate the daily work of the core target groups – specifically: facility managers, food chain managers and service technicians.

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Bakery makes reliable forecasts with anonymous customer data

In order to use Artificial Intelligence to make reliable forecasts about the behaviour of your customers, you don’t necessarily need a huge amount of data. Even medium-sized companies with relatively manageable data sets can tap into these exciting possibilities of digitalisation. This is illustrated by our approach to a German bakery chain: the company works with anonymous customer cards that primarily offer discount benefits.

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Digital platform gives mobile provider a competitive edge

Like all mobile phone providers, one of our clients was struggling with the massive competition and cost pressure in the industry. At the same time, the company’s extensive data hid a variety of potentials to differentiate itself from the competition and to complete the digital transformation.

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How an energy supplier prevents customer churn

The market for energy suppliers is characterised by a similar level of performance and quality of the suppliers as well as very low switching barriers for consumers. Learn how potential churn candidates are automatically identified.

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How a baker uses data to reduce returns from branches and increase sales

The efficient use of data offers bakery chains the opportunity to improve their business processes and consumer service in many ways. This is illustrated by the example of a medium-sized bakery company that is one of our customers. The company has set itself the goal of having a complete and fresh range of goods available at all times of the day in its 30 or so branches. At the same time, the return rate should be as low as possible.

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Mobile providers: How to inspire your customers with tailor-made offers

Mobile phone providers are in a dichotomy: On the one hand, individual contracts must achieve the highest possible contribution margin. On the other hand, it is important to inspire consumers with attractive offers and to retain them in the long term. The example of one of our clients shows how these seemingly contradictory requirements can be effectively combined through the targeted use of data. Using Microsoft technologies, we have built a system that automatically defines offers based on comprehensive customer and tariff information, from which both the company and its customers benefit equally.

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From SAP to Microsoft BI: Krones AG modernises its data analysis

In order to be able to continue the worlwide leadership, Krones AG had to seize the opportunities offered by digitisation and convert their constantly growing data stocks as comprehensively as possible into new values for the business, the employees and, above all, the customers.

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Retail: How data can optimise business with perishable goods

The right use of data can improve processes at every point in your business and lead to considerable savings in time and money. Example retail: For a European market leader, we created a solution that optimised the processes around the business with ultra-fresh products – such as fruit, vegetables and cut flowers. Because: too large order and delivery quantities generate high losses, as the goods expire. If, on the other hand, the shelves in the branches are empty, customers migrate to the competition.

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Shopping Portal improves its financial reporting with Power BI

Being “online” is no longer a competitive advantage. Shopping portals are also facing ever-increasing competitive pressure, which demands ongoing optimisation and quick decisions based on data. This was also evident at a well-known German supplier of branded goods. Until the time of our cooperation, the company’s financial reporting was exclusively created manually and sent by mail. Thus, there was an urgent need for a modern solution that would enable the finance department to use the existing data efficiently and flexibly.

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How mobile providers can predict the value of new contracts

Evaluating sales performance has always been a special challenge for mobile phone providers: normally, the revenues and contribution margins from new contracts and contract extensions can only be precisely quantified after a few months. Concrete sales figures for upcoming contract terms are difficult to estimate simply because customers often change their tariff or take advantage of supplementary options during this period. At the same time, sales successes are often incorrectly estimated and rewarded. Therefore we developed a predictive model that reliably predicts the desired figures.

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How o2 improves its social media marketing performance

Whether B2B or B2C – social media and content marketing have become important tools for companies in image building and sales. But do the measures really bring the desired success?

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Publisher increases circulation with data-driven forecasts

The digital transformation is not always a danger for publishers – it also opens up many opportunities. Because well-maintained databases can be turned into completely new values for the business with modern analysis platforms.

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